Case Studies

When Thad and Abby interviewed brokers, they were told to expect under $1M. We strongly disagreed. Based on our read of the market and what buyers will pay for specific attributes, we set a target of $1.3M+ brought in our stylist to stage the property and built a photo and video package designed to drive a strong open house turnout.

Result: 7 days on market. Multiple offers. Sold at $1.46M, nearly $500K above what every other broker said was achievable.

The sellers knew their property was special but also understood it needed attention. We compiled a short list of minimum-impact improvements, just the work required to justify the price, not a full renovation. Thereafter we staged the home and launched with an aim-high strategy built on the property's old-world charm and unique setting.

Result: 36 days on market. 25 showings. Multiple offers. Sold at $1.65M, approximately $200K above what the sellers believed was achievable.